THE LOGIC BEHIND YOUR LOOK

Personal, not generic.

Every recommendation is worked out from your face and your tutorial, using the same rules a professional makeup artist follows.

1. 1

   Your face, measured

   A 468-point face map runs on your phone. It finds your cheekbones, brow bone, jaw and eye shape, so each zone lands where it belongs on you.

   On-device · Google MediaPipe
2. 2

   Your face shape, estimated honestly

   Our shape checker was tested on 1,748 labelled faces. When you sit between two shapes, we say so and let you choose.

   Calibrated · Shows close calls
3. 3

   The creator’s routine, read step by step

   We read the tutorial frame by frame: every product, in order, with the exact moment it happens so you can replay it.

   Timestamped to the video
4. 4

   Placement adapted to you

   Contour, blush and highlight follow classic face-shape placement: where to lift, soften or balance for your proportions.

   Pro placement principles
5. 5

   Colour chosen by undertone and depth

   Shade picks follow colour theory for warm, cool and neutral undertones. We never aim to change your skin tone.

   Colour theory · Tone-safe

Honest by design. Estimates depend on your photo and lighting, so you can review and edit everything before it’s saved. See our privacy policy for exactly what stays on your device.